Return on Investment for your website.
Customers must be able to:
1. Find your website in searches.
2. Use your website to gain the information they require.
3. Buy your product/ service or at least contact you.
What's the number 1 reason why people leave web sites?
Slow homepage load!
Page load is the time it takes for the web page to appear on your computer after you click the link in the search engine. Your website in Brisbane, Sunshine Coast or anywhere in the world relys on smart web design.
12website designs websites that load quickly. This is also an important consideration for favourable search engine placements!
Here is where we need the balance between what you want your website to look like and how long those extra fancy items take to download to your customers computers. More on web design basics here.
You may think - "they'll wait for my homepage to load!"
They might ... IF they've been there before.
But what about all those first time visitors? Unless they're pretty certain that it's going to be worth the wait...
Bye-bye!
They've gone! So has the marketing time, effort and cost it took for you to get them there! It doesn't matter how good your site is, if you make a new visitor wait too long, chances are they won't. Contact us for help.
They'll never see all your hard work ... what a waste!
Speed. Instant information.
The very nature of the Internet adds a sense of urgency to the online experience of most users. The majority of people online are fairly new to the net. They are overwhelmed by this exciting new world they've discovered.
There's so much to see and so little time in which to see it. The cost of time online contributes to these feelings.
I usually have two or three browser windows open at a time, so I always have a fresh page to look at whilst others are loading. If you get a visitor like me the load time won't matter. But many potential customers are not comfortable jumping between windows in that way. Think about the average user's experience and not your own.
Always keep in mind ...
On the net people want it fast, FAST, FASTER!
Everything on your web page adds to it's download time.
*Everything*. Remember that!
Text is the fastest. What slows down the website are audio, graphics (especially if animated) and Java applets.
So ask yourself ...
"Do I really need that welcome voice message?" Or the fancy Java, or the cool graphics? In fact - excuse me - I'm going to butt in here and tell it to you straight.
No, you don't!
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